We are committed to conducting our business in accordance with these principles in order to ensure that the confidentiality of personal information is protected and maintained.
- Before or at the time of collecting personal information, we will identify the purposes for which information is being collected.
- We will collect and use personal information solely with the objective of fulfilling those purposes specified by us and for other compatible purposes, unless we obtain the consent of the individual concerned or as required by law.
- We will only retain personal information as long as necessary for the fulfillment of those purposes.
- We will collect personal information by lawful and fair means and, where appropriate, with the knowledge or consent of the individual concerned.
- Personal data should be relevant to the purposes for which it is to be used, and, to the extent necessary for those purposes, should be accurate, complete, and up-to-date.
- We will protect personal information by reasonable security safeguards against loss or theft, as well as unauthorized access, disclosure, copying, use, or modification.
- We will make readily available to customers information about our policies and practices relating to the management of personal information.
- Some payments are processed using PayPal's secure system. The secure method of accepting payments is processed using SSL encryption.
- We may collect and store limited payment information from you, such as payment card type and expiration date and the last four digits of your payment card number; however, we do not collect or store full payment card numbers and all transactions are processed by our third-party payment processor.
USE OF INFORMATION
We use the information to provide, analyze, administer, enhance and personalize our services and marketing efforts, process your registration, your orders, and your payments, and communicate with you on these and other topics. For example, we use the information to:
- Prevent, detect and investigate potentially prohibited or illegal activities, including fraud, and enforcing our terms;
- Analyze and understand our audience, improve our service (including our user interface experiences)
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DISCLOSURE OF INFORMATION
We use other companies, agents or contractors ("Service Providers") to perform services on our behalf or to assist us with the provision of services to you. For example, we engage Service Providers to provide marketing, advertising, communications, infrastructure and IT services, to personalize and optimize our service, to process credit card transactions or other payment methods, to provide customer service, to collect debts, to analyze and enhance data (including data about users' interactions with our service), and to process and administer consumer surveys. In the course of providing such services, these Service Providers may have access to your personal or other information. We do not authorize them to use or disclose your personal information except in connection with providing their services.
ADVERTISING & RETARGETING
- We use Google AdWords Remarketing to advertise Ektora across the web.
- AdWords remarketing will display relevant ads tailored to you based on your usage of Ektora by placing a cookie on your device.
- Said cookie does not identify you, nor does it give anyone access to your device. It is used to show that you've visited the site and to let our 3rd party partners know you visited it as well so they might display relevant information to you at a later date.
- AdWords remarketing allows us and our partners to deliver a higher quality web experience for you by only delivering relevant, high-quality advertisements.